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The public officially delivers a verdict on Jon Jones: He owes nobody nothing, especially UFC
By Zach Arnold | December 27, 2018
Jon Jones told a reporter on Thursday that they sucked for asking why he’s had trouble with multiple drug tests. From his perspective, he understands something that the rest of us don’t really want to accept. The public at large does not care about steroid usage except:
1) if it involves a fighter the public hates or;
2) if the cheating is so sloppy, the PED is garden-variety gym quality, and the doping is performed so recklessly that it’s deserving of mockery
Fail a test for a random steroid and people shrug. Ask for a hall pass for testosterone in order to function like a man once again and the response will be loud.
The verdict is in: Nobody cares
UFC 232 has officially sold out in Inglewood at The Forum. On short notice, ticket sales roared for UFC after relocating the event from Las Vegas to Southern California. Jon Jones is the big ticket. When you’re the big ticket, you run the show.
The fans had an opportunity to send a crystal clear message about USADA’s drug antics. It was a chance to call out UFC for being sleazy. It was a moment to tell Jon Jones that he’s reached rock bottom.
None of those things happened. The fans don’t care about USADA drama. At this point, it’s as relevant to the public as media members talking about each other in profile pieces. UFC financially dodged a big bullet and their gamble paid off to run in California with their quasi-agent Andy Foster providing cover.
(We’ll have more on Andy Foster this Monday. It’s appropriate to give him the proper attention.)
As long as Jon Jones can beat people up, people will care about him. His last fight with Alexander Gustafsson was exceptional. Another exceptional fight will give an extra two years of top-flight momentum. That’s how this works.
The rules of protest
Protesting and fighting only works if there is real or perceived momentum. What momentum is there for regulators and promoters to be scared straight? Zero. Unless Sacramento loses cash, nobody is going to raise the alarm. More shows, more money, more events to be seen at and get camera time.
Want clean sport? USADA was supposed to give you clean sport. Instead, it’s become as polarized as Robert Mueller’s special counsel investigation into Trump.
What are you going to fight about? What are you going to fight for? The only thing that matters to people is money. Right now, nobody is losing money. You can’t win a battle if someone’s ox isn’t getting gored.
Topics: CSAC, Media, MMA, UFC, Zach Arnold | 3 Comments » | Permalink | Trackback |
Looks like the UFC is giving boxing a run for their money on the shadyness level. Nobody cares until it is apparently obvious that nobody is watching anymore.
Have you seen the ratings lately? Outside of some big money fights, the UFC ratings are not very good. Many fans have abandoned the sport.
Short term this PPV will do good numbers. Long term, these decisions will continue to hurt the UFC’s viewership numbers.
Very good