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Press release: Season two of TapouT debuts July 30th

By Zach Arnold | July 18, 2008

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THE TAPOUT CREW CONTINUES THEIR SEARCH TO FIND THE NEXT MMA SUPERSTARS

Season Two of TapouT to Premiere July 24 on VERSUS on Demand; Network Debut Scheduled for July 30 at 10 P.M. ET

New York – VERSUS, the network that celebrates real competition, will debut the second season of the hit reality series TapouT on Thursday, July 24, on VERSUS on Demand and on Wednesday, July 30, at 10 p.m. ET on VERSUS. The second season includes 10 one-hour episodes that follow Mask, Punkass and Skyskrape—the crew behind the premier mixed martial arts clothing and gear line TapouT—on their cross country travels in search of the next MMA superstar. TapouT is produced by Pilgrim Films, of American Chopper and Dirty Jobs fame.

Traveling around the country in a tricked out tour bus, the crew is on the hunt to discover a fighter who has what it takes to represent the TapouT label; but before these up-and-comers fight their way out of the cage, they have to fight their way in with the TapouT crew. The crew bonds with their fighter as they test out his personality and, in between the usual TapouT mayhem, makes sure their new protégé gets the proper training before the big fight. In each episode, it’s all on the line as each fighter gets one shot to impress the crew and show off his skills in the cage.

“Since its debut a year ago, more than 40 million viewers have tuned in to see TapouT and we’re optimistic that the second season will have even greater success,” said Marc Fein, Executive Vice President of Programming, Production and Business Operations for the VERSUS. “This hugely popular original reality series, in conjunction with the monumental growth we’ve seen with our live World Extreme Cagefighting telecasts, solidifies VERSUS as one of the premier television destinations in the MMA category.”

In the season two premiere, the TapouT crew travels to San Luis Obispo, Calif. to ‘The PIT’ to see one of John Hackleman’s up-and-coming MMA fighters, Scott Lighty. Scott is accompanied by his best friend and training partner, Glover Teixeira and the crew quickly realizes the potential Glover has, and decides to sponsor both Scott and Glover who are fighting on the same card. UFC legend Chuck Liddell, who is both Scott and Glover’s trainer, makes a special guest appearance.

“MMA has exploded, and our Crew has been there since the beginning finding and supporting fighters,” said TapouT Founder Mask. “TapouT shows viewers what goes down on the road and lets fans be a part of the action. There are unbelievable fighters with incredible stories, as well as TapouT friends old and new, including MMA superstar Chuck Liddell and UFC President Dana White.”

New episodes of TapouT featuring the bad boys of MMA will premiere on VERSUS each Wednesday at 10 p.m. ET from July 30 through September 24. The full-length episodes will be available on VERSUS on Demand the Thursday prior to the network debut. For more information, including complete episode descriptions and complete schedule information, visit VERSUS.com.

VERSUS celebrates real competition across all platforms (VERSUS.com, VERSUS on Demand and VERSUS HD). Now in more than 73 million homes, the network is the national cable home of the National Hockey League (NHL) and the Stanley Cup Playoffs as well as best-in-class events such as The Tour de France, Davis Cup Tennis, the Professional Bull Riders (PBR), World Extreme Cagefighting (WEC) and Professional Boxing. The network also offers collegiate sports featuring nationally-ranked teams from top conferences such as the Pac-10, Big 12 and Mountain West. VERSUS features the best field sports programming on television and is a destination for sports fans, athletes and sportsmen to find exclusive, competitive events that audiences can’t find elsewhere. VERSUS, a wholly owned company of Comcast Corporation (NASDAQ: CMCSA, CMCSK), is distributed via cable systems and satellite operators throughout the United States.

An independently operated and owned mixed martial arts lifestyle company, TapouT boasts a sought-after clothing line for MMA enthusiasts, sponsors the best MMA Fighters (Chuck Liddell, Anderson Silva), and stars in a hit TV reality show on VERSUS. Their passion for the sport has turned into a full-on underground culture, as owners Mask, Punkass and Skyskrape extend the growing popularity of MMA through their presence at the most extreme events, supporting fighters and offering the hottest, edgiest apparel for men and women. TapouT most recently was named the first-ever exclusive apparel sponsor for season seven of “The Ultimate Fighter,” on Spike TV. Their distinctive logo graces everything from hats, tees and car windows, to their special limited edition 2007 Toyota Tundra TapouT truck. The TapouT logo has become so noteworthy that its most devoted fans are tattooing it on their bodies, demonstrating the ultimate in commitment.

# # #

MEDIA CONTACTS:

Meier Raivich (VERSUS, 917-934-1994, [email protected])
Katie Bradshaw (VERSUS, 917-934-1997, [email protected])
Adam Feigen (PMK/HBH for TapouT, 212-373-6106, [email protected])

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