By Zach Arnold | April 10, 2011
(Click the picture to watch the video. Image/video courtesy AOL/MMAFighting.com.)
We all know how similar Dana White & Vince McMahon are (scary). However, tonight may have been the moment where we truly say that we saw that McMahon-like quality to rub it into people’s faces. Other than showing up with Jake Shields on camera during the WEC PPV last April, this was the top rub-in moment. Dana White shows up in a Strikeforce t-shirt to basically throw himself a party and watch fights for the competition he just bought.
“It just feels like being at another fight.”
He observed the way Showtime produced the show and hinted at changes to come to make the live house experience better — a complaint that was almost universal at last February’s Izod Center SF show.
“Without sounding like a
dick, I think we’re the best in the business.”
He gives the proverbial middle finger to Rockstar by drinking Xyience, the drink of choice for the Fertitta empire, and has the cage canvas plastered with a UFC PPV ad graphic. Everywhere you looked, Dana was in an over-joyous mood. The mood got even better when Nick Diaz knocked around Paul Daley.
“When I listen to Nick Diaz talk, you know, this kid’s talented. He’s well-rounded, you know. I like his attitude and the way that he carries himself… to a point. He always crosses the line every time he gets out there and talks publicly and… he can be such a big star. This kid could be a big star if he would just calm down a little bit and not so be so angry with everybody. I mean, seriously, who the
fuck wants to beat up Ariel Helwani, man? Other than other reporters, who wants to beat up Ariel Helwani?! It’s just… Nick has this talent and he talks about the big money and all the other things. He can make this big money. He can do that. He can be that guy. He could fight GSP. He could have all these opportunities. He’s got to tone it down a little bit, you know, and I don’t think that many people out there would disagree with me and I’m not asking Nick Diaz not to be Nick Diaz. I like Nick Diaz. I like the way he is and it’s part of the appeal of him, you know. But you gotta tone it down just a little bit.
“I’ve told him that when he did and didn’t work for me. And I’m sure he’s heard me say it many times and I’m sure he’ll hear me say this, you know, and his brother Nate & I have a great relationship. Nate is like Nick in a lot of ways, you know, they’re brothers, they’re close and they train together and they come out of the same camp but, you know, Nate is Nate without always crossing that line, you know, if we could get Nick to a point where he doesn’t cross the line and he doesn’t get so crazy all the time, he could be a big star. People like him. And people dislike him, too. That’s not a bad thing.”
We all know what the end game here is. Showtime’s essentially paying Zuffa and giving them a media platform to push upcoming PPV events. Some suggested that they should grateful that they stumbled into obtaining a Zuffa-based product. I suspect Ken Hershman is not one of those people.
“Showtime’s actually been great to deal with.
“It’s been great, and no, I haven’t talked to them. You know, Lorenzo (Fertitta) talked to them originally and then flew out and talked to them a couple days ago and everything’s been great. There’s no hard feelings on that side and there’s no hard feelings on this side. We’ll figure this thing out.
“There’s some guys over at CBS & Showtime that I’ve had great relationships with and never had a problem with and then there’s some that I’ve butted heads with.”
After everything was said and done Saturday night in San Diego, Dana White lives in an MMA world where he is the judge, jury, and executioner. His verdict is often final. Just ask Chael Sonnen. Mr. Sonnen has had a lot of experience dealing with judges and verdicts lately.
“I think the kid’s paid his dues as far as time goes and financially. He’s taken his lumps. He’s paid his dues, so time to get back and get to work. ASAP.”
DW translation: Get your head out of your ass, Keith Kizer. You’re not going to stop us. No one else has been able to, so far.