Friend of our site


MMA Headlines


UFC HP


MMA Torch


MMA Weekly


Sherdog (News)


Sherdog (Articles)


Lowkick


Liver Kick


Caged In


MMA Junkie


MMA Mania


Bloody Elbow


Fightlinker


Fightnomics


MMA Ratings


Rating Fights


MMA Convert


Fightline


Fight Medicine


CompuStrike


MMA Frenzy


Fighters


MMA Betting


Search this site



Latest Articles


News Corner


MMA Rising


Audio Corner


Oddscast


MMA Dude Bro


Sherdog Radio


The Fightworks Podcast


Eddie Goldman


Pro MMA Radio


MMA Torch


Video Corner


Fight Hub


The Fight Nerd


Special thanks to...

Link Rolodex

Site Index


To access our list of posting topics and archives, click here.

Friend of our site


Buy and sell MMA photos at MMA Prints

Site feedback


Fox Sports: "Zach Arnold's Fight Opinion site is one of the best spots on the Web for thought-provoking MMA pieces."

« | Home | »

After monstrous Fuji TV ratings, Bob Arum wants Ryota Murata to fight at the Tokyo Dome

By Zach Arnold | October 25, 2017

Print Friendly and PDF

After blockbuster Fuji TV ratings were announced for WBA Middleweight champion Ryota Murata’s latest fight at Ryogoku Kokugikan, we predicted that Murata co-promoters Akihiko Honda & Bob Arum would aim for a big fight at the Tokyo Dome.

Right on cue, Bob Arum told the Japanese press that he is ready to go along with Teiken’s “Top of Top” marketing plan to have Ryota Murata fight Gennady Golovkin (or Canelo Alvarez) at the Tokyo Dome.

Fuji TV is back as a major power player

Ten years after the collapse of PRIDE, Fuji TV is in the driver’s seat for make a major fight with Ryota Murata happen in Japan.

Murata drawing a 20.5% overall rating on broadcast television is an NFL-sized rating that means there is significant room to generate tens of millions of dollars in sponsorship & rights fees to package a Japanese non-PPV TV fight. The money is now possible to achieve a Las Vegas-level pay day.

What makes Murata’s fast rise in Japan all the more impressive is that he gives his promoters (Mr. Honda & Mr. Arum) leverage to do business in Asia. That’s Bob’s bread-and-butter. Murata is now big-time in a heavyweight fight market. Big business can be done in Japan and it carries impact globally.

Mike Tyson fought twice at the Tokyo Dome. He fought Tony Tubbs and Buster Douglas. Booking a fight with Murata vs. Golovkin or Murata vs. Canelo Alvarez at the Tokyo Dome would likely sell 40,000+ tickets and be the biggest Japanese fight on broadcast television in decades.

What’s next?

Top Rank and Teiken Promotions want to get a couple of fights under Murata’s belt before they get to Golovkin. Canelo and Golovkin are going to re-match. If Golovkin wins, will his camp play it safe by wanting a Vegas fight or will they take the risk of fighting in Japan?

Undoubtedly, there is some risk involved in trying to plan 18 months in advance for a fight on paper that looks incredible.

Things are going very well right now for Top Rank. Ryota Murata, Terence Crawford, and Vasyl Lomachenko are all big bets for Bob Arum and he’s winning right now. Murata could end up being Top Rank’s crown jewel.

Topics: Boxing, Japan, Media, Zach Arnold | No Comments » | Permalink | Trackback |

Comments

*
To prove you're a person (not a spam script), type the security word shown in the picture.
Anti-spam image