By Zach Arnold | February 8, 2017
Hollywood is melting down over President Donald J. Trump and WME-IMG, the new owners of UFC, are reportedly creating a mega Hollywood PAC to pump huge amounts of cash to go after the Trump agenda.
This is potentially a game-changing gift for the forces who are nudging Congress into amending the Ali Act to cover Mixed Martial Arts.
Ari Emanuel and Dana White triangulated the 2016 American political scene beautifully. They played both sides of the coin and ended up helping one of UFC’s biggest supporters become President. The loyalty Dana White showed to Donald Trump is something that Trump took very seriously. It gave Dana White a direct line to 1600 Pennsylvania Avenue. It gave Ari Emanuel, Trump’s former TV agent, a direct path to talk to the President. If they wanted Trump to veto signing an amendment to the Ali Act, they had clout to make the request and force Congress to override a Presidential veto.
With momentum building in Congress to amend the Ali Act, I switched my position from arguing that there was no chance of the Ali Act getting amended to a position where I could see a possible path of Congress amending the Ali Act, Trump vetoing, and Congress overring the veto. The chances were still slim, but growing.
Now this logic could potentially be turned upside down with WME-IMG and Hollywood going after Trump with tens, if not hundreds of millions of dollars in the form of a Political Action Committee. WME-IMG just cracked the door open for Trump signing an amendment to the Ali Act and gave him a motive — revenge.
The move by Ari Emanuel and WME-IMG to turn on a dime against Trump suddenly reverses course from the political strategy new ownership had in cementing UFC’s political security. Forming a mega Hollywood PAC to go after Trump and work against the implementation of his agenda is going to piss him off. It has the potential of reversing all the carefully crafted work WME-IMG engaged in over the last 12 months to make Trump a top ally.
The problem for WME-IMG? Their Hollywood clients are so hot at Trump that WME-IMG is getting backed into a corner to abandon all the political work they did over the last six months in protecting UFC. If you’re in the camp working hard to amend the Ali Act to cover MMA, these new political developments could be just what the doctor ordered to bring much needed change.