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	<title>Comments on: Three media notes on UFC that will cause a mixed reaction</title>
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	<link>http://www.fightopinion.com/2009/11/25/three-media-notes-on-ufc-that-will-cause-a-mixed-reaction/</link>
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		<title>By: Las Vegas cooling off for UFC is becoming a pattern &#124; FightOpinion.com - Your Global Connection to the Fight Industry.</title>
		<link>http://www.fightopinion.com/2009/11/25/three-media-notes-on-ufc-that-will-cause-a-mixed-reaction/comment-page-2/#comment-72759</link>
		<dc:creator>Las Vegas cooling off for UFC is becoming a pattern &#124; FightOpinion.com - Your Global Connection to the Fight Industry.</dc:creator>
		<pubDate>Wed, 13 Jan 2010 01:13:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.fightopinion.com/?p=5193#comment-72759</guid>
		<description>[...] flashback to the UFC 106 numbers last November in LV: What’s striking about that number is that Dana White gave out the 10,529 [...]</description>
		<content:encoded><![CDATA[<p>[...] flashback to the UFC 106 numbers last November in LV: What’s striking about that number is that Dana White gave out the 10,529 [...]</p>
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		<title>By: Alan Conceicao</title>
		<link>http://www.fightopinion.com/2009/11/25/three-media-notes-on-ufc-that-will-cause-a-mixed-reaction/comment-page-2/#comment-71013</link>
		<dc:creator>Alan Conceicao</dc:creator>
		<pubDate>Sun, 29 Nov 2009 10:27:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.fightopinion.com/?p=5193#comment-71013</guid>
		<description>75% of their income is from PPV because PPV fights ARE THEIR PRODUCT. Its really that simple. They can&#039;t go making direct to DVD movies or expect action figures to make a mint when their average fan is a fratboy or in his mid 20s. They are what they are. Its like questioning the longterm viability of NASCAR because they have to drive cars and thus don&#039;t appeal to motorcycle riders, people who ride bikes, or use public transportation.

Look, if they want to leverage the UFC to make tons and tons and tons of money, that&#039;s fine. Its up to the employees to try and extract as much money as they can out of the promotion for themselves. If they refuse to do that, its their fault when they retire broke or end up having to fight on into their mid 40s and start risking all the same afflictions that hit boxers.</description>
		<content:encoded><![CDATA[<p>75% of their income is from PPV because PPV fights ARE THEIR PRODUCT. Its really that simple. They can&#8217;t go making direct to DVD movies or expect action figures to make a mint when their average fan is a fratboy or in his mid 20s. They are what they are. Its like questioning the longterm viability of NASCAR because they have to drive cars and thus don&#8217;t appeal to motorcycle riders, people who ride bikes, or use public transportation.</p>
<p>Look, if they want to leverage the UFC to make tons and tons and tons of money, that&#8217;s fine. Its up to the employees to try and extract as much money as they can out of the promotion for themselves. If they refuse to do that, its their fault when they retire broke or end up having to fight on into their mid 40s and start risking all the same afflictions that hit boxers.</p>
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		<title>By: fight master</title>
		<link>http://www.fightopinion.com/2009/11/25/three-media-notes-on-ufc-that-will-cause-a-mixed-reaction/comment-page-2/#comment-71004</link>
		<dc:creator>fight master</dc:creator>
		<pubDate>Sun, 29 Nov 2009 03:59:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.fightopinion.com/?p=5193#comment-71004</guid>
		<description>hi alan i have to agree with you ,

also if the ufc, do not continue to sell alot of ppvs they can be in a crunch financially

i believe zack and other sites said 75%of there income is from ppvs, which is scary.

400 million debt for a fight company that relies on ppv sales as there main source of revenue, would be scary to me.


the fertittas are in danger of losing there casinos.</description>
		<content:encoded><![CDATA[<p>hi alan i have to agree with you ,</p>
<p>also if the ufc, do not continue to sell alot of ppvs they can be in a crunch financially</p>
<p>i believe zack and other sites said 75%of there income is from ppvs, which is scary.</p>
<p>400 million debt for a fight company that relies on ppv sales as there main source of revenue, would be scary to me.</p>
<p>the fertittas are in danger of losing there casinos.</p>
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		<title>By: Alan Conceicao</title>
		<link>http://www.fightopinion.com/2009/11/25/three-media-notes-on-ufc-that-will-cause-a-mixed-reaction/comment-page-2/#comment-70998</link>
		<dc:creator>Alan Conceicao</dc:creator>
		<pubDate>Sun, 29 Nov 2009 01:34:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.fightopinion.com/?p=5193#comment-70998</guid>
		<description>This thread in short:

-The UFC is reliant on big stars to sell PPVs. You already knew this if you had paid any attention at any point in time. Really. Matt Hughes sold hundreds of thousands more PPVs than Rich Franklin 3 years ago. No different now comparing Brock and, say, Anderson Silva or Tito Ortiz.

-Tito isn&#039;t a draw. Interestingly, it wasn&#039;t long ago that he was such a draw, it was a mistake for Strikeforce or Affliction not to have signed him. Even further back, he wasn&#039;t worth the money the UFC paid him. This was a 40,000 bonus of declared money from UFC 84 to now!

-Debt isn&#039;t necessarily bad. Debt existing to pay the owners with the idea being that future returns will pay it off is questionable. Noting that those same owners have run their previous business into bankrupcy; apparently not worthy of being noted.

It looks like I didn&#039;t miss much. Apparently Rashad is one fight away from fighting Rampage? Gee, sounds like someone started talking Rampage&#039;s language. Meanwhile, Anderson&#039;s &quot;elbow still hurts&quot;. LOL. Best charade ever. If only they&#039;d actually strip him!</description>
		<content:encoded><![CDATA[<p>This thread in short:</p>
<p>-The UFC is reliant on big stars to sell PPVs. You already knew this if you had paid any attention at any point in time. Really. Matt Hughes sold hundreds of thousands more PPVs than Rich Franklin 3 years ago. No different now comparing Brock and, say, Anderson Silva or Tito Ortiz.</p>
<p>-Tito isn&#8217;t a draw. Interestingly, it wasn&#8217;t long ago that he was such a draw, it was a mistake for Strikeforce or Affliction not to have signed him. Even further back, he wasn&#8217;t worth the money the UFC paid him. This was a 40,000 bonus of declared money from UFC 84 to now!</p>
<p>-Debt isn&#8217;t necessarily bad. Debt existing to pay the owners with the idea being that future returns will pay it off is questionable. Noting that those same owners have run their previous business into bankrupcy; apparently not worthy of being noted.</p>
<p>It looks like I didn&#8217;t miss much. Apparently Rashad is one fight away from fighting Rampage? Gee, sounds like someone started talking Rampage&#8217;s language. Meanwhile, Anderson&#8217;s &#8220;elbow still hurts&#8221;. LOL. Best charade ever. If only they&#8217;d actually strip him!</p>
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		<title>By: fight master</title>
		<link>http://www.fightopinion.com/2009/11/25/three-media-notes-on-ufc-that-will-cause-a-mixed-reaction/comment-page-2/#comment-70956</link>
		<dc:creator>fight master</dc:creator>
		<pubDate>Sat, 28 Nov 2009 12:29:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.fightopinion.com/?p=5193#comment-70956</guid>
		<description>actually the fertittas net worth has dropped quite a bit the past year, they are not even billionaires now.</description>
		<content:encoded><![CDATA[<p>actually the fertittas net worth has dropped quite a bit the past year, they are not even billionaires now.</p>
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		<title>By: Ivan Trembow</title>
		<link>http://www.fightopinion.com/2009/11/25/three-media-notes-on-ufc-that-will-cause-a-mixed-reaction/comment-page-2/#comment-70941</link>
		<dc:creator>Ivan Trembow</dc:creator>
		<pubDate>Fri, 27 Nov 2009 22:05:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.fightopinion.com/?p=5193#comment-70941</guid>
		<description>They&#039;re sure as hell not &quot;putting it all back into Zuffa&quot; like they publicly claim whenever someone asks them how a billion-dollar company can pay its fighters such a small percentage of gross revenue.</description>
		<content:encoded><![CDATA[<p>They&#8217;re sure as hell not &#8220;putting it all back into Zuffa&#8221; like they publicly claim whenever someone asks them how a billion-dollar company can pay its fighters such a small percentage of gross revenue.</p>
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		<title>By: Rob Maysey</title>
		<link>http://www.fightopinion.com/2009/11/25/three-media-notes-on-ufc-that-will-cause-a-mixed-reaction/comment-page-2/#comment-70940</link>
		<dc:creator>Rob Maysey</dc:creator>
		<pubDate>Fri, 27 Nov 2009 16:32:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.fightopinion.com/?p=5193#comment-70940</guid>
		<description>&quot;The whole debt on books = bad is pretty overplayed. If credit is cheap and you can find uses for it with a higher return why wouldn’t you?&quot;

Exactly Gaijin, which is why the mocking I took when in retrospect is comical.  What use, in large part, did Zuffa put of the debt it took on?  

It funded dividends!  What does this mean?  It wasn&#039;t used to fund Zuffa operations or growth at all.  I ask again, doesn&#039;t this suggest, at the very least, that the owners of Zuffa may believe they have better uses of with higher returns on investment of that cash outside of Zuffa?</description>
		<content:encoded><![CDATA[<p>&#8220;The whole debt on books = bad is pretty overplayed. If credit is cheap and you can find uses for it with a higher return why wouldn’t you?&#8221;</p>
<p>Exactly Gaijin, which is why the mocking I took when in retrospect is comical.  What use, in large part, did Zuffa put of the debt it took on?  </p>
<p>It funded dividends!  What does this mean?  It wasn&#8217;t used to fund Zuffa operations or growth at all.  I ask again, doesn&#8217;t this suggest, at the very least, that the owners of Zuffa may believe they have better uses of with higher returns on investment of that cash outside of Zuffa?</p>
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		<title>By: The Gaijin</title>
		<link>http://www.fightopinion.com/2009/11/25/three-media-notes-on-ufc-that-will-cause-a-mixed-reaction/comment-page-2/#comment-70939</link>
		<dc:creator>The Gaijin</dc:creator>
		<pubDate>Fri, 27 Nov 2009 15:22:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.fightopinion.com/?p=5193#comment-70939</guid>
		<description>The whole debt on books = bad is pretty overplayed.  If credit is cheap and you can find uses for it with a higher return why wouldn&#039;t you?  When credit was really cheap and there was a lot of opportunities out there, people were leveraging their asses off and it was considered a good thing.  The big problems were for the people who lost money when they were insanely leveraged (where are you going to find the money to pay back your debts when they become due?) and when company&#039;s tried to refinance their existing debt but couldn&#039;t find financing at acceptable rates, if at all, and banks were calling loans at maturity.

That whole Station thing pulling Zuffa down is a joke...Zuffa and Station are totally separate entities.  The Fertitta&#039;s were paying themselves gigantic amounts of comp (somewhere in the in the 8-9 figures from what I heard) and pulled a lot of money out of the place already, so to think that Station falling will have any impact on them personally (other than seeing the company collapse or go into the hands of someone else) is minimal.  The impact it will have on Zuffa, is even less so.

I&#039;m not sure if that was a jab at me 45...but if it was, I&#039;m not sure if you&#039;re expecting me to write detailed dissertations for people on message boards who can&#039;t even spell, but I&#039;m not about to, though you&#039;re quite welcome to.</description>
		<content:encoded><![CDATA[<p>The whole debt on books = bad is pretty overplayed.  If credit is cheap and you can find uses for it with a higher return why wouldn&#8217;t you?  When credit was really cheap and there was a lot of opportunities out there, people were leveraging their asses off and it was considered a good thing.  The big problems were for the people who lost money when they were insanely leveraged (where are you going to find the money to pay back your debts when they become due?) and when company&#8217;s tried to refinance their existing debt but couldn&#8217;t find financing at acceptable rates, if at all, and banks were calling loans at maturity.</p>
<p>That whole Station thing pulling Zuffa down is a joke&#8230;Zuffa and Station are totally separate entities.  The Fertitta&#8217;s were paying themselves gigantic amounts of comp (somewhere in the in the 8-9 figures from what I heard) and pulled a lot of money out of the place already, so to think that Station falling will have any impact on them personally (other than seeing the company collapse or go into the hands of someone else) is minimal.  The impact it will have on Zuffa, is even less so.</p>
<p>I&#8217;m not sure if that was a jab at me 45&#8230;but if it was, I&#8217;m not sure if you&#8217;re expecting me to write detailed dissertations for people on message boards who can&#8217;t even spell, but I&#8217;m not about to, though you&#8217;re quite welcome to.</p>
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		<title>By: 45 Huddle</title>
		<link>http://www.fightopinion.com/2009/11/25/three-media-notes-on-ufc-that-will-cause-a-mixed-reaction/comment-page-2/#comment-70937</link>
		<dc:creator>45 Huddle</dc:creator>
		<pubDate>Fri, 27 Nov 2009 01:50:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.fightopinion.com/?p=5193#comment-70937</guid>
		<description>Amateur Financial Analysts are always the best.....

Most larger companies have debt on their books.  The natural reaction is for somebody to see this and think it is a bad sign.  Most larger companies have debt and that is considered a good sign.  What you want to look at is debt to equity ratios and if the company can cover their interest expenses.  Besides that, it is nothing to worry about.

It&#039;s about as comical as people who think Station Casino&#039;s financial peril&#039;s have anything to do with the UFC.  Fertitta got so much money from Station that his own portfolio will be reduced but still strong.  And the effect on the UFC is basically zero....</description>
		<content:encoded><![CDATA[<p>Amateur Financial Analysts are always the best&#8230;..</p>
<p>Most larger companies have debt on their books.  The natural reaction is for somebody to see this and think it is a bad sign.  Most larger companies have debt and that is considered a good sign.  What you want to look at is debt to equity ratios and if the company can cover their interest expenses.  Besides that, it is nothing to worry about.</p>
<p>It&#8217;s about as comical as people who think Station Casino&#8217;s financial peril&#8217;s have anything to do with the UFC.  Fertitta got so much money from Station that his own portfolio will be reduced but still strong.  And the effect on the UFC is basically zero&#8230;.</p>
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		<title>By: The Gaijin</title>
		<link>http://www.fightopinion.com/2009/11/25/three-media-notes-on-ufc-that-will-cause-a-mixed-reaction/comment-page-2/#comment-70936</link>
		<dc:creator>The Gaijin</dc:creator>
		<pubDate>Thu, 26 Nov 2009 19:59:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.fightopinion.com/?p=5193#comment-70936</guid>
		<description>&quot;what is not brought up much on here, is the ufc does have 400 million in debt by loands the fertittas took out against the company

that is alot . 

comparing to the wwe which has virtually no debt.&quot;

The WWE is also a company at or near it&#039;s maturity, rather than an arguably high growth company like the UFC.  The UFC can have some high debt ratios at this point, because the idea is that they&#039;re going to continue to grow rapidly and the high debt can be offset.  The WWE doesn&#039;t want to have a giant amount of debt because they&#039;re bringing in steady flows (and based on recent ppv numbers, decreasing while getting more from merchandising and dvd sales etc.)of revenue from their main drivers.</description>
		<content:encoded><![CDATA[<p>&#8220;what is not brought up much on here, is the ufc does have 400 million in debt by loands the fertittas took out against the company</p>
<p>that is alot . </p>
<p>comparing to the wwe which has virtually no debt.&#8221;</p>
<p>The WWE is also a company at or near it&#8217;s maturity, rather than an arguably high growth company like the UFC.  The UFC can have some high debt ratios at this point, because the idea is that they&#8217;re going to continue to grow rapidly and the high debt can be offset.  The WWE doesn&#8217;t want to have a giant amount of debt because they&#8217;re bringing in steady flows (and based on recent ppv numbers, decreasing while getting more from merchandising and dvd sales etc.)of revenue from their main drivers.</p>
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